The Potential for Developing Tourism Destination: A SWOT Analysis of Muntei Village in Mentawai, Indonesia.

Pramanik, Purwanti Dyah The Potential for Developing Tourism Destination: A SWOT Analysis of Muntei Village in Mentawai, Indonesia. The Potential for Developing Tourism Destination: A SWOT Analysis of Muntei Village in Mentawai, Indonesia., 6 (7). pp. 809-813. ISSN -2456-2165

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Abstract

The article aimed to analyze opportunities, threats, strengths, and weaknesses (SWOT) of Muntei Village on Siberut Island, West Sumatra. The research methodology was a direct survey in Muntei Village. The data was collected in October-December 2019. The data was assessed following a SWOT approach. The findings show that there are some opportunities in the aspects of economic, socio-cultural, politic, tourists, and suppliers, but there are some threats for ecology and technology aspects. Muntei Village has strengths in the composition of human resources, the beauty of nature, and the climate. However, there are still weaknesses in terms of culinary, homestay, souvenirs, and a map to and within Muntei Village. The implications of the results of this study are suggesting to form the policy of protecting the environment, improving infrastructure, empowering the local community to provide culinary, managing homestay, improving the quality of handicrafts, and completing the village with a map for tourists who visit Muntei Village.

Item Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Perhotelan > Pengelolaan Perhotelan (D4)
Depositing User: Mrs. PURWANTI DYAH PRAMANIK
Date Deposited: 19 Aug 2021 02:03
Last Modified: 19 Aug 2021 02:03
URI: http://repository.stptrisakti.ac.id/id/eprint/906

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