THE ANALYSIS OF TOURISTS’ MOTIVATION TO VISIT INSCRIPTION PARK MUSEUM

Boediman, Surya Fadjar (2014) THE ANALYSIS OF TOURISTS’ MOTIVATION TO VISIT INSCRIPTION PARK MUSEUM. Perpustakaan Sekolah Tinggi Pariwisata Trisakti.

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Abstract

ABSTRACT Tourist behavior is influenced by several factors, such as cultural factors, social factors, personal factors and psychological factors. Personal and psychological factors are an important part that needs to be studied further in order to make a proper tourism marketing strategy. This research aims to analyze tourists’ motivation who visits Inscription Park Museum in Jakarta which is grouped into: (1) Physical or physiological motivation (2) Cultural motivation (3) Social or interpersonal motivation and (4) Status and Prestige motivation. A descriptive research was conducted with in depth interview of 100 tourists, field observation and collecting documents. The data collection used was primary data, taken by spreading questionnaire to 90 visitors. A purposive sampling was used to select the respondent surveyed for this research. Based on the statistical analysis of motivations that influence tourists to visit Inscription Park Museum is interpersonal motivation. Keywords: Tourist behavior, Tourists’ motivation, Inscription Park Museum

Item Type: Article
Subjects: F Hospitality & Tourism > F1001 Tourism
Divisions: Usaha Perjalanan Wisata > UPW
Depositing User: Mr. SURYA FADJAR BOEDIMAN
Date Deposited: 13 Aug 2021 03:48
Last Modified: 13 Aug 2021 03:48
URI: http://repository.stptrisakti.ac.id/id/eprint/877

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