Entrepreneurship Education Through Mobile Augmented Reality for Introducing SMEs in Higher Education

Situmorang, Robinson and Kustandi, Cecep and Maudiarti, Santi and Widyaningrum, Retno and Ariani, Diana (2021) Entrepreneurship Education Through Mobile Augmented Reality for Introducing SMEs in Higher Education. https://www.online-journals.org/index.php/i-jim/article/view/18437, 15 (3). pp. 17-29. ISSN 1865-7923

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Abstract

Entrepreneurship Education through Augmented Reality can give advantages in the learning process. This article aims to assess the development of Mobile Augmented Reality to introduce SMEs to college students. In the indication process, we used a mixed exploratory method. The needs of students in the learning process are carried out through a qualitative approach with interviews. We identify the effectiveness of Mobile Augmented Reality through a quantitative approach, namely surveys and tests. Our findings show that 77% of students give an opinion that Mobile Augmented Reality is effective. Also, student learning outcomes show an increase at posttest. Our research confirms that students' experience as users is essential for adopting Mobile Augmented Reality in the learning process. Keywords—Mobile Augmented Reality, entrepreneurship education.

Item Type:	Article
Subjects:	L Education > L Education (General)
Divisions:	Perhotelan > Pengelolaan Perhotelan (D4)
Depositing User:	Mrs. SANTI MAUDIARTI
Date Deposited:	09 Mar 2021 04:15
Last Modified:	09 Mar 2021 04:15
URI:	http://repository.stptrisakti.ac.id/id/eprint/599

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