Nurtanio, Tessina and Ginting, Yunita Teresia (2022) Hubungan Daya Tarik Wisata Dengan Minat Berkunjung Wisatawan ke Museum Multatuli, Banten. Hubungan Daya Tarik Wisata Dengan Minat Berkunjung Wisatawan Ke Museum Multatuli, Banten, 15 (1). pp. 1-18. ISSN 1410-7252
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Abstract
ABSTRACT Tourist attraction is the main factor that attracts interest and makes tourists want to visit a tourist destination. One of the tourist destinations that attract tourist is museums because it contains the history of a nation. The Multatuli Museum is the only anti-colonial museum in Indonesia. This study aims to find out how the relationship between tourist attractions and tourists’ interest in visiting the Multatuli Museum in Lebak regency, Banten. The research method used is a descriptive method with a quantitative approach. The data was taken from the results of distributing questionnaires to 100 respondents who had visited the Multatuli Museum. The data analysis method in this study uses validity tests, reliability tests, descriptive statistical tests, and korelas tests. Based on the results of the study, it was found that the average value of the variable of excellent tourist attraction was 4.37 and the average value of the variable of interest in visiting was in the very high category of 4.25. Based on the results of the correlation test, it was found that tourist attraction has a strong relationship with the interest in visiting tourists by 0.684 and the higher the influence of tourist attractions, the higher the interest in visitng tourists.However, there are still some things that need to be improved, such as the difference in the number of visitors during the holiday eason with the regular season is quite large and the parking facilities are narrow and still note neatly arranged. Keywords: tourist attraction; visiting interest; Multatuli Museum; tourism attraction ABSTRAK Daya tarik wisata merupakan faktor utama yang menarik minat dan membuat wisatawan ingin berkunjung ke suatu destinasi wisata. Salah satu destinasi wisata yang menarik minat wisatawan adalah museum karena berisikan sejarah suatu bangsa. Museum Multatuli merupakan satu-satunya museum anti-kolonial di Indonesia. Penelitian ini bertujuan untuk mengetahui bagaimana hubungan daya tarik wisata dengan minat berkunjung wisatawan ke Museum Multatuli di Kabupaten Lebak, Banten. Metode penelitian yang digunakan adalah metode deskriptif dengan pendekatan kuantitatif. Data diambil dari hasil menyebarkan kuesioner kepada 100 responden yang pernah melakukan kunjungan ke Museum Multatuli. Metode analisis data dalam penelitian ini menggunakan uji validitas, uji reliabilitas, uji statistik deskriptif, dan uji korelas. Berdasarkan hasil penelitian didapatkan bahwa nilai rata-rata variable daya tarik wisata yang sangat baik yaitu sebesar 4,37 dan nilai rata-rata variable minat berkunjung terdapat pada kategori sangat tinggi yaitu sebesar 4,25. Berdasarkan hasil uji korelasi didapatkan bahwa daya tarik wisata memiliki hubungan yang kuat dengan minat berkunjung wisatawan sebesar 0,684 dan semakin tinggi pengaruh daya tarik wisata maka semakin tinggi juga minat berkunjung wisatawan. Namun masih ada beberapa hal yang harus diperbaiki seperti perbedaan jumlah pengunjung pada musim liburan dengan musim biasa cukup besar dan fasilitas lahan parkir yang sempit dan masih belum tertata rapi. Kata Kunci: daya tarik wisata; minat berkunjung; Museum Multatuli; Pariwisata.
Item Type: | Article |
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Subjects: | F Hospitality & Tourism > F1001 Tourism |
Divisions: | Usaha Perjalanan Wisata > UPW |
Depositing User: | Mrs. TESSINA LILIANI NURTANIO |
Date Deposited: | 30 Aug 2022 01:21 |
Last Modified: | 30 Aug 2022 01:21 |
URI: | http://repository.stptrisakti.ac.id/id/eprint/2098 |
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